At Scientific Games, I had the exciting task of designing lottery tickets that not only catch the eye but also drive millions in revenue across multiple states. My role involved creating both the digital Instant Ticket Vending Machine (ITVM) images and the physical print tickets, ensuring they were vibrant, secure, and aligned with state-specific branding.
Balancing creativity with industry regulations, I worked closely with our product and marketing teams to bring innovative, appealing designs to life. My contributions helped fuel successful lottery campaigns, supporting essential public programs and reinforcing Scientific Games' reputation as a global leader in the lottery industry.